That headline is worth reading again and again. In the agency world these are the kind of headlines are worth their weight in gold. Our businesses are built by building other businesses. Traffic trends continue improving since implementing the BreakThrough system back in July of 2025, racking up system-wide traffic improvement of ~7% YoY. Restaurant-level margins are climbing. The Big Yummm value offering is now a complete platform and continues to resonate with guests without negatively affecting profitability.
