A culinary grand tour of the Mediterranean.

Tucked away in the vibrant heart of Va-Hi, Ela Mezze + Spirits serves up a culinary voyage through the Mediterranean with an inviting yet creative twist. It's a tribute to the diverse tapestry of the region, where every bite tells a story of tradition, trade and cultural exchange influenced by travels from Morocco to the Levant -- and back. We were honored to craft the brand for Fifth Group’s latest restaurant, taking cues from the entire mediterranean region to create an identity system as unique as the food itself.

To ancient cultures, the Mediterranean Sea was not seen as a barrier. It was a connector.

The Ancient Romans called the Mediterranean Sea Mare Nostrum: Latin; “Our Sea”.

This idea of connection was our inspiration.

Creating a brand that borrowed from not just one culture, but from the entire region.

We created a system that allows for endless variation.

All while pulling typography inspired by the various cultural epicenters of the Mediterranean.

Our designs borrow from the golden age of travel.

Including actual sketches from 1930’s tours of the region. Telling a story of adventure and exploration.

We tell these stories with wit and charm welcoming diners on their own culinary tour.

At Ela everything is shareable, because to us, the best dishes spark the best stories, especially when surrounded by friends -- both old and new. And the best part… This is only the opening course.

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Services

Business Strategy
Brand Strategy
Creative Strategy
Brand nomenclature
Identity Systems
Spacial Design
Advertising
Digital Media and Marketing

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