Caught Red Handed.

All-Star baseball phenom, Elly De La Cruz jumps from baseball diamond to Red Robin kitchen in a funny and endearing social media video. Known for his incredible game-winning slides and towering 6’6” frame, Elly is the perfect partner to promote Red Robin’s all-new Towering Cheeseburger Sliders.

Brian, have you seen my slider glove?

Surface is re-inventing Red Robin’s connection with consumers by treating creative as a high-performance business lever. By leveraging economies in production and the agency’s proprietary BreakThrough™ media system, the campaign synchronizes efficiently developed, yet disruptive creative with a hyper-localized, unit-level media architecture that drives engagement at the individual unit trade areas.

Behind The Scenes

Everyone knows the real action in a restaurant happens in the back of the house.

Make Stealing Customers as Easy as Elly Steals Home.

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Red Robin Towering Sliders