Happiness,
Made Here Daily.
Is it even possible for there to be a happier place than the one that makes our best friends happy? Nope, probably not.
We hired the perfect voices for the brand.
And they had plenty to say.
We refined the Skiptown brand while staying true to its friendly, community-driven spirit.
The first step was clarifying and focusing the brand system with a playful yet premium voice and tone, balancing vibrant, playful colors with clean, modern typography. Creating guidelines for consistency across web, social, and in-person experiences including an updated voice that feels loving, approachable, and trustworthy.
We created a digital experience that’s intuitive, engaging, and mobile-first. Making it effortless for users to explore services and book appointments.
Happiness built into every touchpoint.
The work includes Surface Studio photography.
Is it even work when you get to eat, drink and hang with your two and four legged friends at Skiptown!
Brand Strategy & Positioning
Brand Narrative & Archetype
Creative Strategy
Brand Guidelines
Paid Search, Social and Digital Media
Photography & Videography
Franchisee Communications
Web Design
Brand Nomenclature
Unit Level Media Strategy, Deployment and Advanced Analytics